Keynote Speakers


Prof. Donald Chang
College of Business, Metropolitan State University of Denver, USA

Dr. Chang received his MBA and Ph.D. in marketing from University of Missouri-Columbia. His main teaching and research interests include cultural influences in marketing, multicultural marketing, ethnic marketing, materialism and business, historical perspectives of shifting cultural trends, marketing research, and international marketing strategy. He has taught at several universities in the United States and Taiwan, including University of Missouri, University of Wisconsin, National Chengchi University (Taiwan), Tunghai University, Loyola University, and currently a senior professor at the Metropolitan State University of Denver. He has also been a visiting professor to Russia and India.





















Submission Method

Please submit your papers/abstracts by Electronic Submission System; (.pdf) before 20 July, 2017.


Contact Information

Mr. Jack Feng
Conference Secretary

  • Tel: 86-28-86528478 (China)
    +852-3500-0005 (Hong Kong)
    +1-313-263-4817 (USA)
  • Email: ichc@iedrc.net

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